New Product Development

Develop Your Own Product

Customisation will increase popularity of your product. Seize the opportunity and develop products with us that are tailored for your target markets!

Design

Eager to launch your own product? Whether developed from an idea, or evolved from an existing product, a great design is the ultimate differentiator. We will assist you in design and development, in order to full fill your requirements in the most cost effective manner.

Moulding

For new and exclusive products, the tooling needs to be designed from scratch. This is where our strong relationships with suppliers comes into play. Our service ensures fast development of moulding for efficient production.

Sampling

Prior to mass production, an initial sample is provided by the supplier to ensure the expected quality and to demonstrate proof of concept. It allows you a chance to reconsider either the design or the supplier.

OEM & ODM

If you have any great idea for a product, we will help you to make it into reality. No matter your requirements whether it’s a new creation or a spin on an existing product, we can find the right OEM(Original Equipment Manufacturing)& ODM (Original Design Manufacturing) solutions especially for you to brand your own product.

Customised Packing

The look on the outside is just as important as what’s inside. In todays consumer  centric world attractive packaging is a key differentiator between a premium and a economic product. Let us help you  create the ideal packaging  to dazzle your consumers.

Copyright Protection

We will partner with a Chinese manufacturer who understands the importance of intellectual property protection, and who knows how to protect it even when they manufacture your product in China.

We will help you review and sign contracts with manufacture, register your copyrights and trademarks in China and with any other potential requirments

Turning Ideas into Innovations

Initial Feasibility Assessment

Before you spend hard earned dollars on any development work, We will work with you to determine, whether the product likely to work in the way it was designed,
what it will look like, who will buy it,
what is the market value, etc,
Armed with this knowledge, you can then confidently assess whether you will like to progress to the next stage.

Producing Prototypes & Models

Before investing in production moulds or tooling, we have some quick and inexpensive ways of producing mockups or prototypes. This will allow you to confirm whether your design is on the right track.These can be particularly useful in the next stage of Market Testing.

Design & Development Assistance

We can assist you to:

refine the design,
produce specifications and drawings, and
find an innovative way to produce what you need.
With a good specifications, you’ll know that your product can be made to the right standard every time. As the owner of the design, you need to ensure that your product meets local Australian standards. We can assist you in this process so that you have confidence in your product’s safety. At this stage it’s worth considering if you might ever sell your product overseas. If so, it’s good practice to make sure your product meets, or can be easily changed to meet other international standards. This will help you to avoid a complete redesign of the product if you expand your business at a later date.

Market Testing

The best product in the world is nothing without a distribution/sales channel, to reach potential customers. One way to quickly access mass distribution is through direct approaches to the national buyers of retail chains. We have a direct marketing option, which we can tailor to your needs. Taking input from you, we will identify and make a pitch to key buying personnel. You may wish to include some international buyers into the process, in order to access larger markets. Through tapping their knowledge of the buying habits of their customer base, you will have the potential access to high volume sales channels, plus valuable feedback on your products popularity.

IP Protection Strategies

Nothing will ever prevent someone from copying your idea, but there are plenty of good practice steps you can take to discourage it, minimise the chances of it happening it and prevent it from continuing if it does occur. At our first meeting, we can provide a Non Disclosure Agreement that will be signed by all relevant parties. We pride ourselves on keeping your information confidential. At this point we will discuss Patents, Trademarks and Design Registrations with you and offer some affordable options to take out the protection that suits your needs and budget. Before we hand over any of your design to a factory, we often get them to sign a custom Non Disclosure Agreement. It’s important that it is drafted in the language of the country you are working in, in order to make it enforceable under their legal system. There are some additional steps we can take to protect your product by carefully choosing which components are made in which location. Some customers will choose to retain one key component of their manufacturing in Australia, while others are happy to split the product into separate parts, made in different offshore factories. The product can then be assembled in a third party trusted warehouse, or back in Australia. Whatever methods you choose, we will work with you to find a level of IP protection that you feel comfortable with and which allows you to operate safely in the markets you choose.

Low Volume Orders to Get You Started

We specialise in finding the right factory to work with, based on your initial projected order size. This is particularly relevant for innovations, to avoid the situation of having a large amount of stock with nowhere to sell it.

Presentation & Packaging for Retail

Through our network of industrial and graphic designers, we can assist with product presentation,whether it needs barcodes, blister packs or display units. This is to ensure the end product looks great on retail shelves.

Identifying a Manufacturer

Once all of the above is sorted , it’s time to look for a reliable manufacturer. We have a portfolio of factories that we have worked with in Australia and across Asia. If we need specialist skillset that we haven’t accessed yet, we can search for a good match for you and your product. Click here for more details on Affordable Manufacturing Options or contact us today.

KEEP IN TOUCH

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